Why choose NMPR?

Selling anything starts with psychology. We build all of our clients' online marketing channels from a keen understanding of what your customers really want.

Our Areas of Expertise

Online Customer Psychology

Psychology of Color
How color sells
Color Scheme Selection
Web Color Theory 101
7 Persuasion Techniques
For Online Marketing
Adding Emotional Appeal
Come across as genuine

Web Analytics

Your Target Audience
Who are your customers?
Keyword Research
What are your customers searching for online?
Web Analytics Tools
How are your customers using your website?
Marketing Consulting
We don't just give you data, we give you insight!
KPI Reporting
Are you getting accurate data on your ROI?

Website Optimization

Writing Relevant Content
We'll help turn your website into a wealth of quality information.
e-Commerce
Add or improve your site's e-Commerce ability
Navigation
We'll help you make sure your site's navigation is easy for users and search engines to understand.
Cross Platform Design
We'll help make sure your site works on a variety of browsers and operating systems.
Mobile Development
Need a mobile version of your site? NMPR can help

Marketing Beyond Your Site

Affiliate Marketing
Let other websites be salespeople for you.
Retargeting Campaigns
Reach out to lost customers.
E-Mail Drip Campaigns
Configure and personalize your autoresponders.
Data Feeds
Sell on Amazon and other comparison shopping sites.

Social Media

Social Media Marketing
We'll manage your Facebook, Twitter, and other social pages.
Audio/Video Marketing
Get your message out via podcasts and YouTube!
Citations & Serendipity
Social media plays a huge role in your website's search rankings now.
Blogging
Starting a company blog is a great way to grow traffic for your website.

The Ability Factor

Design-Ability
Design that sells
Use-Ability
No user confusion
Vis-Ability
Be seen. Be heard.
Profit-Ability
Raise ROI

The Ability Factor™ is our secret sauce for increasing customer conversions, and incorporates all of our specialties.

nmpr

Build Your Company’s Reputation Through Public Relations

Let Niche Marketing PR Handle All Your Publicity Needs

Public relations refers to any and all actions which give your company positive publicity. This can include anything from publishing a brief monthly newsletter to submitting press releases to local newspapers and television shows. Niche Marketing PR can handle all of your publicity needs from writing to distribution, including but not limited to:

Press Releases

Press releases, for those unfamiliar with the term, are one-page articles written in journalistic (Associated Press) style about your company’s recent activities that are submitted via direct mail or online to various newspapers and television stations. Benefits of creating and distributing press releases include:

Positive publicity for your business in the local newspaper or television station
Establishing your company’s activities as newsworthy in the public eye
Helping to build awareness of your company among media professionals and the public

Newsletters

Newsletters are brief publications written, designed, and printed by your company that get distributed to those of your customers who have signed up to be on your mailing list. They typically feature stories about recent events at your company such as just having celebrated the five-year anniversary of your opening. Benefits of creating and distributing newsletters include:

Maintaining contact with customers and with prospective customers who have visited your website but not purchased anything yet
Highlighting important events, changes, or policies within your company for customers and for employees
Giving you something to offer prospective customers as a download from your website or from an online ad

News Sections

News sections are pages of your website that feature syndicated articles from newspapers and other media outlets concerning your industry. Benefits of having a news section on your website include:

Making your company seem more knowledgeable and current on matters concerning your industry
Helping you keep track of recent developments in your industry
Saving you time by automatically researching and conglomerating industry news

Note: News sections are no substitute for quality website content. Sites that rely heavily on syndicated content for their web pages are at risk of being penalized by Google with lower search rankings. To learn how to avoid the potential pitfalls regarding syndication, visit our Search Engine Optimization (SEO) page.

Marketing Beyond Your Website > Public Relations

E-Commerce Solution Experts