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ability factor formula

Why choose NMPR?

Selling anything starts with psychology. We build all of our clients' online marketing channels from a keen understanding of what your customers really want.

Our Areas of Expertise

Online Customer Psychology
Web Analytics
Website Optimization
  • Writing Relevant Content
    We'll help turn your website into a wealth of quality information.
  • e-Commerce
    Add or improve your site's e-Commerce ability
  • Navigation
    We'll help you make sure your site's navigation is easy for users and search engines to understand.
  • Cross Platform Design
    We'll help make sure your site works on a variety of browsers and operating systems.
  • Mobile Development
    Need a mobile version of your site? NMPR can help
Marketing Beyond Your Site
Social Media
The Ability Factor

The Ability Factor™ is our secret sauce for increasing customer conversions, and incorporates all of our specialties.

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Reach Out to Lost Customers with Retargeting

A proven way to Convert Lost Customers

In any business, there will inevitably be customers who enter your place of business, browse your products and/or services, and leave without buying anything. In traditional brick-and-mortar stores there is little you can do to persuade these people to come back once they have walked out the door. However, for businesses with retargeting programs, the persuasion process has just begun.

What is retargeting?

Retargeting is, essentially, a way to reach out to prospective customers who have visited your website but did not buy anything. Niche Marketing PR offers retargeting as an add-on service to any service plan or as an a la carte service, and will handle every aspect of its setup and maintenance. 

Benefits of retargeting:

How does retargeting work?

Step 1: Niche Marketing will set up and configure an account with one of the following retargeting ad-hosting websites:

Step 2: We design custom banner, sidebar, and pop-up advertisements for your company and upload them to the ad-host.

Step 3: When Joe Shopper visits your site, he clicks on a few products to compare prices, and sees that one of the products in which he is interested is on sale. But he still doesn’t buy anything. Once he leaves, your site, your retargeting program causes an ad for one of the products in which Joe was interested to appear on his screen a few weeks later while he is browsing another website. It reminds him that the sale is about to end, he clicks on it, and buys your product.

Call Niche Marketing PR today at (757) 788-8157 to schedule your complimentary consultation with one of our marketing experts.

Marketing Beyond Your Website > Retargeting